In Santa Fe, New Mexico, almost 100 Native American artisans, primarily jewelry makers, lined up in the early morning to secure a spot on the porch of the Palace of the Governors. This location, known as the portal, offers a prime selling space facing the central Santa Fe Plaza. The vendors must meet strict requirements to participate in this program, with the chance to set up their displays at 8 a.m. The demand for these spots can exceed availability during peak tourism seasons, leading to a lottery system to determine locations.
On a cold December morning, the artisans drew numbered poker chips to determine their spot for the day. Despite the chilly temperatures, the forecast of sunny skies and the influx of tourists staying in city hotels offered optimism for sales. One vendor even boldly proclaimed his intent to make a million dollars that day. The portal program provides a unique opportunity for Native American artisans to showcase their work in a bustling tourist destination.
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